Premise

For more than 10 years, the platform has provided the digital foundation for an array of digital solutions deployed in physical environments for many established organizations.

Jackie Walker, capability lead for Premise at Publicis Sapient, said the platform isn’t just about implementing solutions for digital signage, advertising and wayfinding. It helps established organizations address enterprise problems.

Premise delivers immersive experiences that are extendable, easy-to-update and reactive. This platform enables superior content strategy and creation with extraordinary attention to detail. While Premise can directly provide content management capability, it is fully extensible to integrate with any broader use digital content management systems.

Now teams can expedite solutions with a pre-validated set of tools that deliver truly differentiated experiences: current, contextual and personalized.

Hosted on Microsoft Azure, this customer-centric capability can be operated in the platform-as-a-service (PaaS) model. Developers can use its tools and architectural framework to build and maintain compelling applications. A dedicated team of Premise engineers and subject matter experts are available to assist in delivering client engagements.

Publicis Sapient believes that an in-venue solution should connect to the client’s enterprise, access data in a variety of content management systems, accommodate real-time data integration (without heavy processing on the endpoint) and anticipate omnichannel use cases. Premise enables this level of flexibility.

Premise balances the flexibility to drive highly integrated customer experiences with out-of-the-box capabilities expected from an off-the-shelf digital signage solution. This offers reliable offline operation with robust content scheduling, while supporting real-time personalization and commerce.

Building the next generation of in-venue experiences – digital menu boards, self-service kiosks and endless aisle applications – will require a complex integration of business, design and technology expertise to be fully realized. Strengthened by the Premise accelerator, our modern digitally native methodology is built for just these kinds of challenges.